Mission & Approach
A Drought-Free and
Prosperous Maharashtra

VISION
A Maharashtra where every farming family is water-secure, climate-resilient, and financially thriving, ensuring economic and ecological prosperity for all.


MISSION
A Maharashtra where every farming family is water-secure, climate-resilient, and financially thriving, ensuring economic and ecological prosperity for all.

VISION
A Maharashtra where every farming family is water-secure, climate-resilient, and financially thriving, ensuring economic and ecological prosperity for all.

MISSION
A Maharashtra where every farming family is water-secure, climate-resilient, and financially thriving, ensuring economic and ecological prosperity for all.

THE PROBLEM WE'RE SOLVING
For decades, Maharashtra’s villages have been ravaged by drought, leading to poverty, migration, and, in the worst cases, death.
In 2022, NCRB data revealed that Maharashtra accounted for 38% of India’s agriculture-related suicides, the highest in the
country. Farmers face systemic challenges—lack of access to knowledge, financial resources, and markets—while climate
change further worsens their plight. Every year, countless farmers are pushed deeper into debt.
CAN THIS CRISIS OF DESPAIR BE TRANSFORMED INTO
JOY, HOPE AND PROSPERITY?
Paani Foundation was born to explore answers to this question by
taking proven solutions in water and agriculture to scale.

KEY BARRIERS TO SOLVING THIS PROBLEM
The solutions to water and agricultural crises are well-established, backed by scientific research over decades. However, this know-how has not reached scale due to a fundamental barrier—deep-rooted social divides.
Our research indicates that barriers of caste, religion, political affiliations, and gender prevent communities from taking ownership of their collective future. Without unity and a shared sense of purpose, long-term, sustainable change is difficult to achieve.
OUR APPROACH
We act as a catalyst to unify rural communities, empowering them to transform
drought-stricken villages into thriving, self-reliant ecosystems.






TRAIN
Inspire villagers and impart scientific knowledge through immersive residential and digital training.

COLLECTIVISE
Enable farmers to break social barriers, unite their community, and work together as a collective.

ACTIVATE
Launch an incentive-driven competition that motivates farmers to put their skills and unity into action.
TRAIN
Inspire villagers and impart scientific knowledge through immersive residential and digital training.
COLLECTIVISE
Enable farmers to break social barriers, unite their community, and work together as a collective.
ACTIVATE
Launch an incentive-driven competition that motivates farmers to put their skills and unity into action.
We do not fund farmers directly, nor provide subsidies, nor implement on-ground work on their behalf. Our core Theory of Change is simple: When communities emotionally connect with the problem and take action themselves, the impact will be enduring.
Factors That Help us Drive this Transformation.
OUR APPROACH
We act as a catalyst to unify rural communities, empowering them to transform
drought-stricken villages into thriving, self-reliant ecosystems.
TRAIN
Inspire villagers and impart scientific knowledge through immersive residential and digital training.

COLLECTIVISE
Enable farmers to break social barriers, unite their community, and work together as a collective.

ACTIVATE
Launch an incentive-driven competition that motivates farmers to put their skills and unity into action.
We do not fund farmers directly, nor provide subsidies, nor implement on-ground work on their behalf. Our core Theory of Change is simple: When communities emotionally connect with the problem and take action themselves, the impact will be enduring.
Factors That Help us Drive this Transformation.
OUR FLAGSHIP COMPETITIONS

Satyamev Jayate Water Cup
(2016–2019)
A competition between villages to do the best work in water conservation. 550 billion litres water storage capacity created in just 4 years!

Satyamev Jayate Farmer Cup
(2022–Ongoing)
A competition between farmer collectives to do the best work in sustainable agriculture. Top collectives have experienced 50% per-acre cost reduction and 107% per-acre profit!